Our Story
Surfwear that stays in place.
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How it started
Oy began with a practical problem: surf bikinis that slipped, pinched, or restricted paddling. We made secure cuts for real surf conditions, then developed swimwear with the same focus on fit and movement.
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What drives us
We choose recycled fabrics from Europe, work with production partners in Portugal, and test each cut in the water. The goal is simple: secure fit, freedom of movement, and pieces that last.
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Built with care, designed with intention, made to last.
Quality
Strap placement, seam position, fabric density, and finish determine how a piece feels in the water. We test each one.
Stewardship
Our fabrics are sourced in Europe, including regenerated polyamide and recycled polyester, and production is based in Portugal.
Community
We exist because of the people who support us. Building real connections with our customers and partners is at the heart of everything we do.
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Quality
Integrity
Stewardship
Community
Craftsmanship
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How we build our products
We start with fit and movement, then test straps, seams, and coverage in the water. Design follows function.
We source the best materials we can find, prioritizing durability, comfort, and environmental responsibility. Where possible, we work with certified and recycled inputs.
Our manufacturing partners share our standards. We work closely with small-batch producers who value craftsmanship, fair labor practices, and consistent quality.
We test fit by surfing, swimming, washing, and stretching each style. Those wear tests show where the construction needs to change.
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Looking forward
Each collection incorporates feedback from surfers and what we learn in wear tests. We use it to refine fit, construction, and materials.
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Featured Collections
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